What are your top three trend predictions for the virtual goods sector in 2010?
More people wake up to the fact that selling 100% replicable pixels for dollars is more profitable than selling black sugar water.
Global virtual goods market over USD 10 billion: the US market was about $1B in 2009 and our estimated for Asia was a conservative $7B. Factor in growth in US (maybe $2B next year) + Asia ($9B?) + rest of the world and we’re there easily.” —
$KO takes in ~$30B a year, so it definitely isn’t true today. I do think that the turning point is coming, though.